{"id":2908,"date":"2026-04-21T20:12:58","date_gmt":"2026-04-21T18:12:58","guid":{"rendered":"https:\/\/infoshqip.al\/?p=2908"},"modified":"2026-04-21T20:12:58","modified_gmt":"2026-04-21T18:12:58","slug":"the-devil-wears-prada-2-dhe-bashkepunimi-me-starbucks-nostalgji-e-cuditshme","status":"publish","type":"post","link":"https:\/\/infoshqip.al\/?p=2908","title":{"rendered":"\u201cThe Devil Wears Prada 2\u201d dhe bashk\u00ebpunimi me Starbucks: Nostalgji e \u00e7uditshme"},"content":{"rendered":"<div><p><img loading=\"lazy\" width=\"1094\" height=\"751\" src=\"https:\/\/ class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/ 1094w, https:\/\/ 437w, https:\/\/ 874w, https:\/\/ 768w, https:\/\/ 184w\" sizes=\"auto, (max-width: 1094px) 100vw, 1094px\"><\/p>\n<p><strong>Filmi The Devil Wears Prada 2, vazhdimi i hitit t\u00eb njohur t\u00eb vitit 2006, ka ngjallur nj\u00eb ndjesi t\u00eb \u00e7uditshme q\u00eb nga momenti i njoftimit t\u00eb tij.<\/strong><\/p>\n \n<p>Nj\u00eb film p\u00ebr revistat luksoze q\u00eb rikthehet n\u00eb nj\u00eb koh\u00eb kur si kinemaja tradicionale ashtu edhe revistat e shtypura po humbin audienc\u00ebn, duket si nj\u00eb kthim nostalgjik q\u00eb nuk gjen m\u00eb terren t\u00eb fort\u00eb.<\/p>\n \n<p>Kjo ndjesi \u00ebsht\u00eb shtuar edhe m\u00eb shum\u00eb nga nj\u00eb bashk\u00ebpunim i ri me Starbucks. Klient\u00ebt e zinxhirit t\u00eb kafeneve mund t\u00eb porosisin pije \u201ct\u00eb frym\u00ebzuara\u201d nga personazhet e filmit, si p.sh. nj\u00eb latte i ve\u00e7ant\u00eb p\u00ebr Miranda-n apo nj\u00eb kapu\u00e7ino me shije karamel p\u00ebr Andy-n.<\/p>\n \n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ alt=\"\" class=\"wp-image-3080831\"><\/figure>\n \n<p>N\u00eb shikim t\u00eb par\u00eb, kjo duket si nj\u00eb p\u00ebrpjekje p\u00ebr t\u00eb rikrijuar atmosfer\u00ebn e fillimit t\u00eb viteve 2000, kur Starbucks kishte nj\u00eb imazh m\u00eb \u201cpremium\u201d dhe kulturor. Dikur, marka p\u00ebrfaq\u00ebsonte nj\u00eb stil jetese urban dhe t\u00eb sofistikuar, madje kishte edhe revista dhe produkte muzikore t\u00eb vetat. Sot, megjithat\u00eb, perceptimi ka ndryshuar ndjesh\u00ebm dhe p\u00ebr shum\u00eb konsumator\u00eb ajo nuk ka m\u00eb t\u00eb nj\u00ebjtin status.<\/p>\n \n<p>N\u00eb k\u00ebt\u00eb kontekst, lidhja me Starbucks duket e \u00e7uditshme: nj\u00eb mark\u00eb q\u00eb dikur simbolizonte aspirat\u00ebn, tani shpesh shihet si e zakonshme ose madje e tejkaluar. Pik\u00ebrisht p\u00ebr k\u00ebt\u00eb arsye, bashk\u00ebpunimi me filmin krijon nj\u00eb kontrast t\u00eb fort\u00eb mes imazhit t\u00eb d\u00ebshiruar dhe realitetit aktual.<\/p>\n \n<p>Disa e interpretojn\u00eb k\u00ebt\u00eb si nj\u00eb strategji t\u00eb q\u00ebllimshme nostalgjie \u2013 nj\u00eb p\u00ebrpjekje p\u00ebr t\u00eb rikthyer atmosfer\u00ebn e nj\u00eb kohe kur revistat e mod\u00ebs, kafenet\u00eb e m\u00ebdha dhe kinemaja komerciale ishin ende n\u00eb kulm. N\u00eb at\u00eb periudh\u00eb, nj\u00eb kafe e madhe n\u00eb Starbucks dhe nj\u00eb kopje e nj\u00eb reviste mode simbolizonin nj\u00eb stil jetese t\u00eb d\u00ebshiruar nga shum\u00ebkush.<\/p>\n \n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ alt=\"\" class=\"wp-image-3080832\"><\/figure>\n \n<p>Megjithat\u00eb, sot realiteti \u00ebsht\u00eb ndryshe. Industria e kinemas\u00eb po p\u00ebrballet me pasiguri, nd\u00ebrsa revistat tradicionale kan\u00eb humbur ndikimin e dikursh\u00ebm. Edhe Starbucks, sipas kritik\u00ebve, nuk p\u00ebrfaq\u00ebson m\u00eb at\u00eb ndjesi \u201cluks t\u00eb p\u00ebrditsh\u00ebm\u201d q\u00eb kishte dikur.<\/p>\n \n<p>Pik\u00ebrisht p\u00ebr k\u00ebt\u00eb arsye, bashkimi i k\u00ebtyre dy bot\u00ebve \u2013 nj\u00eb film p\u00ebr bot\u00ebn e mod\u00ebs dhe nj\u00eb mark\u00eb q\u00eb ka humbur shk\u00eblqimin e dikursh\u00ebm \u2013 krijon nj\u00eb efekt t\u00eb \u00e7uditsh\u00ebm, thuajse t\u00eb shk\u00ebputur nga realiteti.<\/p>\n \n<p>Mund t\u00eb jet\u00eb thjesht nj\u00eb strategji marketingu e bazuar n\u00eb nostalgji, por mbetet pyetja n\u00ebse publiku i sot\u00ebm ende lidhet me k\u00ebt\u00eb lloj imazhi. N\u00eb fund, \u201cThe Devil Wears Prada 2\u201d duket se po p\u00ebrpiqet t\u00eb rikthej\u00eb nj\u00eb epok\u00eb q\u00eb ndoshta nuk ekziston m\u00eb n\u00eb form\u00ebn q\u00eb e kujtojm\u00eb. \/GazetaExpress\/<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2908","post","type-post","status-publish","format-standard","hentry","category-lajme"],"_links":{"self":[{"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/posts\/2908","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infoshqip.al\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2908"}],"version-history":[{"count":2,"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/posts\/2908\/revisions"}],"predecessor-version":[{"id":2910,"href":"https:\/\/infoshqip.al\/index.php?rest_route=\/wp\/v2\/posts\/2908\/revisions\/2910"}],"wp:attachment":[{"href":"https:\/\/infoshqip.al\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2908"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infoshqip.al\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2908"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infoshqip.al\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}